VPS vs Shared: The Pros & Cons

Shared Hosting is the cheapest type of hosting available. Majority of websites and blogs use Shared Hosting owing to its low price. Individuals who intend to get themselves on the Web, usually go with this type of hosting, or in other words, ‘hosting for newbies.’

V PS web hosting is one of the newer forms of web hosting that has only recently gained in popularity. VPS stands for Virtual Private Server. VPS hosting is a source of confusion for many individuals and businesses searching for a web host for their Internet ventures. The reason for this is that it really is a hybrid of shared hosting and dedicated hosting. In Addition, you can get your own IP address with the same.

It is no wonder people are confused by the term and are unsure if it will suit their purposes and their web hosting needs. We shall look to clarify the pros and cons of VPS hosting to help you better decide if it is appropriate for your endeavors.

Still can’t make up your mind? Have a look at the infograph below:

VPS vs Shared: The Pros & Cons

Who Uses VPS Hosting?

Many hosting customers have a preference for VPS hosting because they have more control over their environment than they do with shared hosting. Even if they do not need all the system resources allocated to them in the VPS and a shared environment is just as suitable, the control they are afforded is worth the added expense.

For people who want to have dedicated hosting but are a bit wary of the technological knowhow needed, VPS hosting is a good starter package to get their feet wet. They can try it out and increase their skill set without committing to as much money up front.

As you can see, both VPS and Shared Hosting have their own benefits. Gauge your requirements and make your decision regarding which type of Hosting is conducive to your business. Feel free to share your thoughts regarding how you think Virtual Private Servers or Shared Hosting can benefit you.

Why is Mobile SEO important for your business ?

Mobile SEO important for your busines

This is the generation of SmartPhones where from shopping to business everything can be done in those small 5 inch screen.
Not only can it help customers reach you more easily when they’re on the go, but it will soon impact search engine optimization.

The fact is that more than half of internet users use their mobile devices to go online. Consumers will choose your company over your competitors only if you provide them with the best mobile experience possible.

To understand more on this let’s get a little deep into mobile SEO importance.

Here are some things you need to understand :

  • More and more people are buying mobiles and tablets
  • People don’t spend all the time on one device.
  • Majority of mobile consumers search information during the shopping process, are consulting news, sending mails, are working on it.
  • When a website is slow to load, or even worse, can’t load, no one has enough patience to wait for it. and at that time you’ll lose customers.

Optimizing your Website for Mobile is must, check out the benefits of Mobile Website SEO:-

  • Improved User Experience:- The beauty of well-optimized and designed website lies in its user-friendly interface and well organized structure. This results in more no. of users viewing the website when it is well structured. If you provide the best user experience then you probably won the half battle.
  • Better Google rankings with Mobile SEO:- The most important ranking factor in SEO is improving user experience by making your website mobile friendly with well optimized SEO ways. To achieve high rankings, website must be responsive. Responsive websites are titled with better rankings in Google.
  • Brand and Reputation Building:- Brand image is the overall impression that consumers form about your company based on information from various sources. People identify you with the brand name and with the services you provide them. Websites are the reflection of your image. It completely flaunts your image in form of text, pictures, videos, etc. If you offer them a delightful experience then they will regularly visit your website.

 

Social Media for Your Ecommerce Website

social-media-ecommerce-website

If you run an eCommerce business, you’re probably well aware of the increasingly important role social media plays in the evolution of online shopping. With 93 percent of consumers turning to social media to help make buying decisions—and 90 percent of them saying they trust product recommendations from their peers—avoiding social media simply isn’t an option if you want to compete online.

So to spread a word about your work across the globe through internet then social media marketing is the best option and there are so many picky ways to get benefits from it. The social media is the most effective platform and using it for your business can take you to heights and taking proper planned strategies one can make things happen over a short period of time.

Best tips to use social media for your ecommerce website or app:-
  1. Optimize social media posts: Using high-conversion keywords in your posts can increase their visibility in search and thereby enable you to reach an even larger audience than your direct followers. Perform keyword research to discover the terms consumers are searching to find content related to your industry, business, and products/services, and then strategically incorporate them into your posts. Also, whenever possible, add a visual element to your posts to help grab the eye of your busy, scanning readers.
  2. Share the right content: Sales pitches are a sure-fire way to turn away customers. Instead, provide useful, share-worthy content that adds value to your prospects and customers. Keep the experience social, interactive, and contextual, using your posts to tell customer stories, share news, and provide helpful tips. Balance promotional posts with ones that educate, inform, entertain, and put customer needs above your own.
  3. Use creativity in contents from various sources:- Collect and gather contents from various sources and shape to provide interest content to readers which might be related to your business some or the other way.
  4. Use your reviews: Let your satisfied customers do your social media marketing for you by sharing their reviews of your products. Reviews are powerful tools because prospects are more likely to be open to a product assessment when it comes from an objective third-party—such as a loyal customer. In fact, 88 percent of consumers say they trust online reviews as much as personal recommendations.

With numbers of experience, we have build satisfactory clientele profile. If you are looking for a reliable and affordable Website Development, SEO,  or amazing Commerce application or enterprise-class web-based apps, please feel free to drop us an email at sales@moontechsolutions.com or chat with our live Agent Now. Alternatively, you can also call us on +91-8976896554. Click Here

 

Risk Factors Faced by WordPress Developers

The Most Possible Risk Factors Faced by WordPress Developers

There are no shortcuts for anything and so as for the developers with the code. WordPress developers need to know all the basic fundamentals. All the technical aspects should well learned by the developers in depth. WordPress is a well known CMS(content management system) that is widely optimized blogging platform that offers wide range of features.
Developers have to keep an alert eye on each IT technology tool updates and their security. There are always some risk factors for any platform we work on. Lets check out what can be the risk factors that developers has to face while involved into WordPress blogging.

Some factors that comes across the way of developers are below:-
  • Bugs/Errors in WordPress Plugins:- Developer can extend the plugin or its functionality to ease other developers with customized operations, but it may happen if developer use malicious plug-ins that it can create many problems.
  • Software update :- Updates keep coming and with that the new versions of software load with other new and extended features, bug fixations, security vulnerabilities and more. With all this if the site goes down with the update, then it must not be compatible with the upgraded version. Hence, developer must research on each Plug-in and ensure to integrate the plugins or themes those are supported by author.
  • Access rights and passwords:- Every user need access control for different features to fulfill their task. There requires an admin account for handling task to add or remove or edit things. It fully means to provide limited login access to their users and when we come to passwords, experts says that put long phrased passwords which is different of each different logins and also makes it secure from hackers to crack your password.
  • Remove unused stuff:- Extra lines of codes or says codes kept for testing purpose and in the end developers forget to remove it which makes attackers ease to hack your code. So remove unwanted code or plugins from the site while in deployment stage.

At any cost WordPress web developers has to minimize the risk factors and move on coding with the updates. With Moon tech Solutionsyou can build bug free website from their developers who are skilled WordPress developer

Importance of Website Design for Your Business

Importance of Website Design for Your Business

You may ask yourself why seek help updating your current company website? Yes, your current company website looks outdated compared to the competition but does a credible, compelling website design really matter? Reluctantly, you seek out a design firm to give your firm’s website a facelift, but you are not completely convinced that a new design will generate new business. Despite your skepticism, a plethora of studies show a well-built website will generate better customer traffic and an improved user interface will increase conversion – generating new business at an exponential rate. But how? How can something as superficial as your company’s website design impact the success of a business? There are many reasons why a well designed website will attract your ideal customer and prompt dialogue with your firm. The following highlight the five key components that a web designer should keep in mind when designing a website:

Navigation
Possibly the most important part of a website is the navigation. The navigation of a website can make or break a site, which is especially true for robust websites with many pages. Website navigation typically includes a navigation bar or list of labels that differentiate the pages of the website. Good navigation should be easy to find and comprehend – making for quick and easy travel throughout the entire website. When designing navigation, web designers sometimes get carried away with designs and fancy typefaces. In most cases, over-simplified navigation maximizes ease of use for a wider range of customers. A good tip is that your firm’s website navigation should be so intuitive even your grandmother can understand it.

Brand Consistency
If your company has a logo and that logo is utilized frequently in print materials (i.e. business cards, pamphlets, letterheads, etc.), then the logo, logo/brand colors, brand messaging and imagery used for print must be carried over into the website design. It is important for your customers to be able to recognize your brand in all forms of communication so they associate your brand position and promise with your business. Often when the visual communication changes with a brand, it can cause customers to feel uncomfortable, which can cause them to create a negative association with your company.

Reading Patterns and SEO
Most people are comfortable reading a web page the same way they read a book, from top to bottom, left to right. Web designers also take this into account when designing for a website. Many designers make sure to place the most important information on the upper left hand column. This will help get the message across more effectively for website visitors who could be current or potential customers. But what many people do not know is that placing important information in these areas of a website also improves search engine optimization (SEO). When you include important company-related keywords into the html-based text, search engines such as Google and Bing are able to crawl your website easily, increasing your search engine placement and giving your website and firm more overall visibility.

Content
The content of your site is important for reasons besides the fact that it literally communicates your company’s brand position and promise. There are other very important elements that are considered when a copywriter creates the content and the designer creates the complementary visual environment for the content. Making the message short and to the point, yet warm and welcoming (depending on the industry) helps the reader to remember the message easier. Also, when there is too much text on a page, the page becomes visually cluttered making it more difficult for a reader to physically read the page, let alone remain interested in reading the page. By streamlining the content, the designer is then able to insert the text into their design, which typically includes plenty of negative space. This empty space lets the reader’s eyes rest so they do not tire of reading.

Trust
Building trust among your customers is extremely important, but will not happen unless you really get to know them and what they value. Marketing tactics can act as a dialogue with potential customers, which will be a great way to discover more about your clientele’s needs. By strengthening dialogue with customers, you can implement what positively resonates with them in your new design. By making your website look more welcoming and trustworthy to visitors, you will see the traffic to your website increase, and an improvement in new business leads through website conversion.

The Internet can be a scary place for people who are more accustomed to doing business face-to-face. It can bring back haunting scenes from the movie The Matrix, which might be great for certain industries. Most businesses are looking for something more welcoming than a confusing labyrinth of letters and numbers. Website design is a great way to create a user-friendly environment where people come for helpful tips and best practices. If a website is designed and managed properly, customers will continuously return to your site and do business with your company.